I wonder what makes the copycats of today any more pernicious or unscrupulous than the cultural movers of previous generations? My suspicion is that it has to do with the (perceived) difference between reaction and remixing. It's a relatively uncontested narrative that Modernism is a reaction to Romanticism, and Romanticism emerged as an aesthetic reaction to the Enlightenment, and on and on. Postmodernism, then, isn't merely a periodizing term (when it is, it refers to, roughly, the period between WWII and the present), but also refers to an aesthetic break after which the values of the Modernist no longer obtain their cultural weight. In the Postmodern period, all potentially aesthetic productions are considered to have equal presence and merit, and any distinctions are subjective and personal: I can go to a museum and see one of Andy Warhol's screen prints hung a room over from works from Picasso's surrealist days. In that example, Picasso is reacting to the Romantic and formal painting of the 19th century, and Warhol is manipulating already extant materials (his screen print of Marilyn Monroe is made from a photograph by Eugene Korman) to create something that can't properly be called new. The problem of artistic integrity and legitimacy, then, must have something to do with creating a new sort of aesthetic product. So, here at the beginning of the 21st Century, having run out of images and materials that strike us as new, artistic production has moved into alternative mediums (film, performance, computer-based arts, so-called street art among them) and the measure of artistic integrity, creativity and originality is reserved for the assessment of the conceptual underpinnings of this or that appropriation or manipulation of "found" images and materials. I've witnessed how this often plays with the public first hand: I once went to a gallery with my father, and we stood together in front of a quilt made of squares of fabric that had been affixed over the tailpipe of the artist's car over a series of days. The stained squares were aggregated into a larger square that almost had the integrity of a single canvas. After pondering the image (or lack of an image) created by the piece for an inappropriately brief period, my dad looked at me and asked, "What the hell?"
My dad, art critic.
Interestingly, in the more popular forms of aesthetic production, film chief among them, we've seen -- rather than a similar retreat from conventional filmic images into re-appropriation and unbridled experimentation -- an unprecedented mining of previous narratives, forms, and images. I think much of the anxiety over this has a lot to do with a shortening of the temporal gap between the "original" and their reiterations: The Stephen Spielberg of E.T. revisiting the early 80's in his most recent movie, Super 8, seems like a good example. He's a great filmmaker (Jurassic Park? So good!), so why was he compelled to set this movie nearly three decades before the present day, in a period, after all, during which he was shooting original, less derivative movies? What accounts for the idealization of a time so recently passed?
Are these the marks of a cultural globalization that has temporal borders (particular decades, most often the "long" 60's or the 80's) and geographic borders (the United States in these periods)? It's not impossible to look at the 80's, especially, as a desirable past: it's often represented as both a time of financial and sexual decadence, and conversely, of innocence and exploration. The appeal is in some ways "universal" in that "everyone" can get what they want from it. In a naively optimistic way I'd like to see the phenomenon as an attempt to graft the smooth cultural/social functioning of the period's representations (and not, obviously, of its reality) onto our more precarious position now. Too, I think, it has something to do with Guy Debord's notion that the Image is, at last, a commodity -- moving on the ebbing and flowing tides of Capitalism and manipulated at every level of our societal hierarchies: the reclaimed PSA's of the G.I. Joe's available on youtube, where one might also see the ads for the militaristic, racist Transformers of Michael Bay's limited imagination (produced by Stephen Spielberg?! Come on!).
I think something of the reiterative nature of our culture explains the appointment of Phillip Levine to the postion of Poet Laureate of the United States in August of last year. As our financial situation has worsened, and as we've looked to assuage our pain by fetishizing past moments of relative wealth and decadence, we've had, also, to face the realities of that past. The 80's saw great devastation to Union strength, and to the wage earners, generally. Not surprising then, to see a poet whose concerns have often been the workers of the US getting attention, and moving into a position of (relative) prominence. In the last few years, stories, movies, and poems about working and working culture have steadily gained traction in popular culture. Consider movies like Bridesmaids and Horrible Bosses: in these comedies (often the place of social critique...) economic disparity, a poor economy and job security are central to the plots. Likewise, there is a real pondering about the interstices of economics and art in Matthew Zapruder's poem, "Pocket":
...Today the unemployment rate/ is 9.4%. I have no idea what that means. I tried/ to think about it harder for a while. Then/ tried standing in an actual stance of mystery /and not knowing towards the world.In the five lines, Zapruder grapples with a reality that interposes itself into poetry whether or not he wants it to be there. He, like many of us, pushes back against that reality, trying to stand "in an actual stance of mystery," as regards that reality, hoping for a transcendence and lyricism that seems like it's no longer available to us. The speaker's attempt to think the reality is marked in the poem and invoked in a way that lets us feel this process as work: the poem continues, "Which is my job." Poets after Romanticism are not merely aware of their crafting of poems as something that stands outside of the real world, yet bears a relation to it, but want to assert that what they do is some sort of work on that real world. Frank Bidart's incredible works attest to this fact, with a plethora of references to the creation of poems as making. His brief couplet, "Homo Faber" (which can be alternately translated as "man the creator," or "man the maker," or even "man the thinker") concerns itself with the work of being human beyond our local market concerns:
Whatever lies still uncarried from the abyss withinThis isn't merely the anxiety of a poet or a creative worker, but the anxiety of full generations and nations. Most of us share a confidence that we have something to offer the world, and many of us, especially in hard economic times, are worried that the energy we want to dedicate to that pursuit of that something within ourselves is being diverted towards the bland material realties of life: we must eat, we must rest, we must seek shelter. Robert Hass says as much, when he writes in 20th Century Pleasures that, "The first impulse towards any art is, no doubt to make something, to act on the world (emphasis mine)." Our acting on the world is, often, a matter out of our hands; we pick up garbage, we use tools to fix an engine, we shovel sidewalks, or serve food. In any of those cases, I think, the individual puts something of herself into the work, wants something outside of the monetary in return. What she seeks is recognition of her part in a tapestry of human society.
me as I die dies with me.
So when we consider the conceptual work of contemporary artists, and poems about the work life of people in the United States, or comedies about the financially downtrodden as equally part of a nostalgia for a time that, perhaps, never was, I think we start to see what's so unsettling about the nostalgia of our age: if our nostalgia is for a past that we've mainly invented, it might as well be nostalgia for a past that never was. I think that the concern isn't really that the pop songs of 2012 are sad reiterations of the pop songs of 1985: it's that the pop songs of 2012 are markers of a creative nostalgia that imagines what it might be like to look back on a world that should have been. And as soon as you have a culture looking back at what should have been, it can't be too long before that culture looks forward to what should be. I think so far the consensus seems to be that 2012 should look like the 1985 we imagine Lean on Me to indicate, or Ferris Bueller's Day Off, or any of the sappy feel-good movies where guys and girls get what they want, thwart the grown-ups and are confident everything will be alright.
I think that what we want, rather than getting back to the future, is for our future to come back to us. Wherever we are. Maybe the real break with Modernism is somewhere in this: that we've, for the most part, suspended Pound's edict that we "make it new," while we are forced to focus more on just making it. That's what I think for now, anyhow.
* A friend of mine made a few important corrections that I think should be noted: Spielberg produced Super 8, but didn't direct it, and Spielberg's latest directorial work are both period films from before the 1980's... Tin Tin, and Warhorse. I'm not sure if this changes the content of my argument... but it does reveal that I'm a poor researcher!